Oddball
A locally sourced juice made up of the “imperfect” fruit at Cranes Farm in Fennville, Michigan.
Oddball is a locally sourced, organic, and a mindfully blended beverage that you will feel good drinking.
Oddball is a locally sourced, organic, and a mindfully blended beverage that you will feel good drinking.
Branding, Packaging 2019
Project Specifications
For this project, we had to work within a specific dieline.
In-Store Point of Purchase
Shown to the right is how Oddball would be displayed in-store.
Sustainable Design
The branding focuses on two-color ink printing. Being a paper label printed on recycled plastic, it makes for a more sustainable option.
It’s offered in four flavors: blueberry mint, strawberry lavender, ginger peach, and lemon basil.
